{"id":7217,"date":"2020-04-14T14:08:11","date_gmt":"2020-04-14T21:08:11","guid":{"rendered":"https:\/\/www.parcelpending.com\/?p=7217"},"modified":"2023-03-29T17:22:12","modified_gmt":"2023-03-29T17:22:12","slug":"multifamily-market-trends-growth-in-2020-and-beyond","status":"publish","type":"post","link":"https:\/\/www.parcelpending.com\/en-us\/blog\/multifamily-market-trends-growth-in-2020-and-beyond\/","title":{"rendered":"Multifamily Market Trends: Growth in 2020 and Beyond"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The <\/span><span style=\"font-weight: 400;\">multifamily industry <\/span><span style=\"font-weight: 400;\">is constantly evolving and experts anticipate more changes in the next decade. Property owners and managers looking ahead in 2020 and beyond have questions such as: Will there be <\/span><span style=\"font-weight: 400;\">high levels<\/span><span style=\"font-weight: 400;\"> of <\/span><span style=\"font-weight: 400;\">rate increases<\/span><span style=\"font-weight: 400;\">? How are 2020 vacancy rates tracking against the <\/span><span style=\"font-weight: 400;\">historical average<\/span><span style=\"font-weight: 400;\">? How do I need to respond to expected<\/span><span style=\"font-weight: 400;\"> rental<\/span><span style=\"font-weight: 400;\"> market changes?\u00a0<\/span><\/p>\n<h2><strong>Multifamily Housing Vacancy Rate<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The <\/span><span style=\"font-weight: 400;\">vacancy rate<\/span><span style=\"font-weight: 400;\"> at a <\/span><span style=\"font-weight: 400;\">multifamily property<\/span><span style=\"font-weight: 400;\"> is almost always about<\/span><span style=\"font-weight: 400;\"> supply and demand<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to REIS Real Estate Solutions by Moody Analytics, vacancy rates across the nation have gone up slightly; however, rental growth has remained strong. Experts suggest that the reasoning behind this trend is that the pace of new<\/span><span style=\"font-weight: 400;\"> housing <\/span><span style=\"font-weight: 400;\">units coming online is slowing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">REIS reports that areas with the highest vacancy rate increase include Fairfield County, Charlotte, Greensboro\/Winston-Salem, New Haven, and Dallas. Meanwhile, those with the biggest decline in vacancy include Fort Lauderdale, Jacksonville, Washington (DC), Oakland, and San Bernardino\/ Riverside.<\/span><\/p>\n<h2><strong>Rent Growth<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Freddie Mac reports that rent growth is expected to remain healthy in 2020, growing 3.6%, just above the <\/span><span style=\"font-weight: 400;\">historical average<\/span><span style=\"font-weight: 400;\">. Additionally, RealPage and Yardi project annual 2020 rent growth at 2.5%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to REIS, the national average asking and effective rent increased by 0.5% in Q4 2019. At $1,498 per unit (asking) and $1,426 per unit (effective), the average rents have increased 3.7% and 3.8%, respectively <\/span><span style=\"font-weight: 400;\">year over year<\/span><span style=\"font-weight: 400;\"> (2018 vs. 2019). This marks the lowest annual growth rate in more than two years.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The areas that saw an increase in effective rent of 1.0% or more, according to REIS, include Charleston, Chattanooga, Tucson, Pittsburgh, and Phoenix. On the flip side, the areas that experienced a rent decline include Fairfield County, New Haven, Richmond, and Northern New Jersey.<\/span><\/p>\n<h2><strong>Supply and Demand<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Demand for multifamily housing is expected to remain robust, especially for apartment rentals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Apartment supply growth is likely to peak in 2020 after slowing down slightly last year. This will keep rent growing at a similar pace; however, vacancy rates could rise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Freddie Mac reports that supply is expected to moderately outpace absorptions throughout 2020, causing vacancy rates to increase from 50 bps up to 5.4%. Experts expect demand to cool slightly compared with the elevated levels seen over the past few quarters due to lower forecasted<\/span><span style=\"font-weight: 400;\"> job<\/span><span style=\"font-weight: 400;\"> growth. As a result, we could see vacancy rates move above the long-run average by 2020.<\/span><\/p>\n<h3><strong>Vacancy Rate<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Freddie Mac states that the increasing vacancy rate is projected to cause income growth to moderate as landlords and managers balance rent growth and occupancy. As a result, there is a forecast gross income growth of 3.2% in 2020, falling below the <\/span><span style=\"font-weight: 400;\">historical average.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><strong>Cap Rates<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">According to Freddie Mac Multifamily, <\/span><span style=\"font-weight: 400;\">cap rates <\/span><span style=\"font-weight: 400;\">remained relatively flat throughout 2019 and property prices continued to grow in response to solid multifamily fundamentals and strong investor demand. This will continue to create strong demand for multifamily investments through 2020. As a result, multifamily origination volume is expected to come in at $369 billion in 2019, up 8.8% from 2018, and go as high as $390 billion in 2020, an increase of 5.7%.<\/span><\/p>\n<h2><strong>New Resident Demographics<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s no longer all about the <\/span><span style=\"font-weight: 400;\">baby boomer.<\/span> <span style=\"font-weight: 400;\">Multifamily units <\/span><span style=\"font-weight: 400;\">are becoming a <\/span><span style=\"font-weight: 400;\">long-term <\/span><span style=\"font-weight: 400;\">choice for people of all ages and incomes. In fact, a growing number of \u201crenters by choice\u201d \u2013 individuals making more than $75,000 per year \u2013will increase demand for luxury apartments, as will a growing trend in empty-nesters leaving the suburbs for urban apartment living. This will add pressure on <\/span><span style=\"font-weight: 400;\">multifamily properties<\/span><span style=\"font-weight: 400;\"> to add more amenities that fit the needs of these new resident groups.<\/span><\/p>\n<h2><strong>The Amenity Wars Continue<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">In response to changing resident demographics and an updated list of \u201cmust haves,\u201dmultifamily developers and property managers will be turning to amenity innovation to stay competitive. As innovation and technology continuously push the bar higher for more personalized customer experiences, residents now have totally different expectations for what should be in their living spaces. Instead of luxury amenities used occasionally, like hot yoga rooms, resort-style pools, or mega clubhouses, residents instead expect service-oriented amenities that enable them to easily integrate work, family, and free time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Residents simply want and expect their living environment to be as on-demand as the rest of their lives. That is why <a href=\"\/en-us\/blog\/10-surprising-features-of-intelligent-parcel-locker-system\" target=\"_blank\" rel=\"noopener noreferrer\">intelligent parcel locker systems<\/a>, like those offered by Parcel Pending, will continue to be in high demand in the multifamily industry this year. Parcel Pending also offers <a href=\"\/en-us\/locker-solutions\/locker-lite\/\">Lite Lockers<\/a>, a solution for smaller apartment communities as well. Smart package lockers make the retrieval of packages quick and convenient for both property managers and residents alike.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Parcel Pending\u2019s package management solution was created to ensure the simple, secure delivery and retrieval of any online order. Our smart commercial lockers offer several benefits meant to reduce the hassle and inconvenience of receiving a package:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Smart \u2013 Infrared scanners detect the packages in each locker.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Secure \u2013 cameras can record package delivery and retrieval\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cool \u2013 Refrigerated lockers keep temperature-sensitive items cool.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Courier Agnostic \u2013 Our lockers are compatible with all major couriers.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Convenient \u2013 Lockers fit practically any sized package.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mobile-Friendly \u2013 Delivery notifications can be sent to the mobile app on your phone.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For multifamily properties, the benefits of parcel lockers also include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Increased resident satisfaction and renewals, providing residents with the peace of mind that their items are safe and can be retrieved at their convenience.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Reduced operational costs, eliminating time property managers would otherwise spend handling packages.<\/span><\/span><\/li>\n<\/ul>\n<h2><strong>Developers Embracing Green Buildings<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">It seems like developers are turning over a new leaf. More and more are embracing green buildings in an effort to boost energy efficiency and cost savings. On average, green buildings can see utility savings of 20 to 50% over traditional <\/span><span style=\"font-weight: 400;\">multifamily <\/span><span style=\"font-weight: 400;\">buildings. But cost-savings are only the tip of the iceberg. According to Multi-Housing News, builders have become more focused on sustainability as heightened resident demand for sustainable features increases.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, an estimated 65% of renters are interested in a community with sustainable\/green initiatives, and 78% are interested in a community with Energy Star-certified appliances (2017 NMHC\/Kingsley Associates Renter Preferences Report).<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"\/en-us\/blog\/the-perfect-apartment-solution-for-surge-in-tenant-packages\" target=\"_blank\" rel=\"noopener noreferrer\">Apartment solutions<\/a> like Parcel Pending smart package lockers are a great way to implement seamless, sustainable processes to better serve residents<\/span><span style=\"font-weight: 400;\"> in their homes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For more insights on property management solutions and <a href=\"\/en-us\/blog\/how-property-management-duties-are-evolving\" target=\"_blank\" rel=\"noopener noreferrer\">property management duties<\/a>, visit Parcel Pending today.\u00a0<\/span><\/p>\n<p><b>Sources:<\/b><\/p>\n<ul>\n<li><b><span style=\"font-weight: 400;\">REIS Real Estate Solutions by Moody Analytics. Available at <\/span><a href=\"https:\/\/www.reis.com\/q4-2019-quarterly-briefing\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">https:\/\/www.reis.com\/q4-2019-quarterly-briefing\/<\/span><\/a><\/b><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">Freddie Mac. Available at <\/span><a href=\"https:\/\/mf.freddiemac.com\/docs\/multifamily_2020_outlook.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">https:\/\/mf.freddiemac.com\/docs\/multifamily_2020_outlook.pdf<\/span><\/a><\/li>\n<li><span style=\"font-weight: 400;\">2017 NMHC\/Kingsley Associates Renter Preferences Report. Available at <\/span><a href=\"https:\/\/www.nmhc.org\/news\/press-release\/2017-nmhc-kingsley-renter-preferences-report-reveals-impact-of-online-reviews-and-short-term-rentals-on-leasing-decisions\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">https:\/\/www.nmhc.org\/news\/press-release\/2017-nmhc-kingsley-renter-preferences-report-reveals-impact-of-online-reviews-and-short-term-rentals-on-leasing-decisions\/<\/span><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The multifamily industry is constantly evolving and experts anticipate more changes in the next decade. Property owners and managers looking ahead in 2020 and beyond have questions such as: Will there be high levels of rate increases? How are 2020 vacancy rates tracking against the historical average? How do I need to respond to expected [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7225,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41],"tags":[],"class_list":["post-7217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-multifamily"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Multifamily Market Trends: Growth in 2020 and Beyond | Parcel Pending<\/title>\n<meta name=\"description\" content=\"In this article, we&#039;ll begin by reviewing multifamily market trends property owners should come to expect in 2020 and beyond.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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