{"id":22772,"date":"2022-11-10T17:57:39","date_gmt":"2022-11-10T17:57:39","guid":{"rendered":"https:\/\/www.parcelpending.com\/?p=22772"},"modified":"2025-06-10T16:47:03","modified_gmt":"2025-06-10T16:47:03","slug":"community-newsletter-ideas","status":"publish","type":"post","link":"https:\/\/www.parcelpending.com\/en-us\/blog\/community-newsletter-ideas\/","title":{"rendered":"7 Community Newsletter Ideas That Residents Will Appreciate and Enjoy"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As the population of apartment <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> has grown<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> so have their expectations for fun and dynamic living experiences. A multifamily <\/span><span style=\"font-weight: 400;\">community newsletter<\/span><span style=\"font-weight: 400;\"> is not only a way for apartment property management to share important administrative information (such as policy reminders, parking rules, and landscape changes), <\/span><span style=\"font-weight: 400;\">but<\/span><span style=\"font-weight: 400;\"> it&#8217;s also a great tool that <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> can use to share an array of useful and fun ideas to bring neighbors together and to share <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> information, upcoming events<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> and holiday celebrations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 7 fun ideas for your multifamily <\/span><span style=\"font-weight: 400;\">community newsletter<\/span><span style=\"font-weight: 400;\"> that your <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> will appreciate and enjoy.<\/span><\/p>\n<h2><strong>1. Important News First<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Top section<\/b><span style=\"font-weight: 400;\"> \u2013 It may seem obvious, but many of us forget that the top section of any <\/span><span style=\"font-weight: 400;\">newsletter<\/span><span style=\"font-weight: 400;\"> will get the most views, so it&#8217;s important to use this section to cover relevant information that will be important to <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> such <\/span><span style=\"font-weight: 400;\">as <\/span><span style=\"font-weight: 400;\">key property <\/span><span style=\"font-weight: 400;\">updates<\/span><span style=\"font-weight: 400;\">, <\/span><a href=\"\/en-us\/blog\/community-safety-ideas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">community safety<\/span><\/a><span style=\"font-weight: 400;\"> tips,<\/span> <span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> events<\/span><span style=\"font-weight: 400;\">, or promotions.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Top banner<\/b><span style=\"font-weight: 400;\"> \u2013 Like the banner ads on webpages or newspapers, the top banner catches the eye <\/span><span style=\"font-weight: 400;\">at<\/span><span style=\"font-weight: 400;\"> a quick glance. Use this area for quick reminders and information that will be relevant to all <\/span><span style=\"font-weight: 400;\">readers<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> such as \u201cbe sure to check your smoke detector batteries this week\u201d or \u201cmajor repairs this week will limit access to parking.\u201d<\/span><\/li>\n<\/ul>\n<h2><strong>2. Local Events and Community Service Opportunities<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Local and <\/b><b>community events<\/b><span style=\"font-weight: 400;\"> \u2013 A <\/span><span style=\"font-weight: 400;\">newsletter<\/span><span style=\"font-weight: 400;\"> is a great place to let <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> know about <\/span><span style=\"font-weight: 400;\">special<\/span><span style=\"font-weight: 400;\"> events<\/span><span style=\"font-weight: 400;\"> going on in the <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> such as farmer markets or holiday celebrations<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> and fireworks. It&#8217;s an opportunity for <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to explore the neighborhood and share new experiences with people in their area, not just in their building.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Community<\/b> <b>service<\/b><span style=\"font-weight: 400;\"> \u2013 Highlighting <\/span><span style=\"font-weight: 400;\">community<\/span> <span style=\"font-weight: 400;\">service<\/span><span style=\"font-weight: 400;\"> and <\/span><span style=\"font-weight: 400;\">volunteer<\/span> <span style=\"font-weight: 400;\">opportunities<\/span><span style=\"font-weight: 400;\"> at a local <\/span><span style=\"font-weight: 400;\">school<\/span><span style=\"font-weight: 400;\">, food bank, blood drive, or voter registration initiative is a great way to promote and support local causes and encourage <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to <\/span><span style=\"font-weight: 400;\">help<\/span><span style=\"font-weight: 400;\"> out in their <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/li>\n<\/ul>\n<h2><strong>3. Discounts and Promotions<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Local restaurants and businesses<\/b><span style=\"font-weight: 400;\"> \u2013 Using your <\/span><span style=\"font-weight: 400;\">newsletter<\/span> <span style=\"font-weight: 400;\">content<\/span><span style=\"font-weight: 400;\"> to offer discounts to <\/span><span style=\"font-weight: 400;\">readers<\/span><span style=\"font-weight: 400;\"> is a win-win for local <\/span><span style=\"font-weight: 400;\">business<\/span><span style=\"font-weight: 400;\"> owners and <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> members. Partnering with a local restaurant or <\/span><span style=\"font-weight: 400;\">business<\/span><span style=\"font-weight: 400;\"> brings <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to stores, restaurants, and <\/span><span style=\"font-weight: 400;\">nearby services<\/span><span style=\"font-weight: 400;\">, increasing foot traffic and sales. And it&#8217;s a great way to <\/span><span style=\"font-weight: 400;\">help<\/span><span style=\"font-weight: 400;\"> recently opened restaurants and businesses to establish a clientele.<\/span><\/li>\n<\/ul>\n<h2><a href=\"https:\/\/www.google.com\/url?q=https:\/\/www.parcelpending.com\/resources\/ebook-the-smart-community\/&amp;sa=D&amp;source=editors&amp;ust=1681437799935033&amp;usg=AOvVaw0XobBagsRTmzj-7qVyB5eH\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-33895 size-full\" src=\"https:\/\/www.parcelpending.com\/wp-content\/uploads\/2024\/02\/CTA-Multifamily.jpg\" alt=\"Ready to solve your Property\u2019s package problem? Learn more!\" width=\"900\" height=\"450\" srcset=\"https:\/\/www.parcelpending.com\/wp-content\/uploads\/2024\/02\/CTA-Multifamily.jpg 900w, https:\/\/www.parcelpending.com\/wp-content\/uploads\/2024\/02\/CTA-Multifamily-200x100.jpg 200w, https:\/\/www.parcelpending.com\/wp-content\/uploads\/2024\/02\/CTA-Multifamily-500x250.jpg 500w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/a><\/h2>\n<h2><strong>4. Contests &amp; Prize Announcements<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Decoration contests and riddles<\/b><span style=\"font-weight: 400;\"> \u2013 Fun and wacky riddles, colorful window or apartment decoration contests (not just at Halloween or Christmas!), and scavenger hunts can all be advertised through <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> newsletters. These will bring <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> together, particularly if there are families with young children in the building.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prizes<\/b><span style=\"font-weight: 400;\"> \u2013 If there are <a href=\"https:\/\/www.parcelpending.com\/\">package delivery lockers<\/a> at your property, they can be used alongside your newsletter to help announce and distribute prizes.<\/span><span style=\"font-weight: 400;\">\u00a0A great example is at Almaville Farms at Seven Oaks, a <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> in Smyrna, Tennessee. Community management delivered prizes to <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> using Parcel Pending smart lockers to encourage registration and officially launch the lockers as an amenity on their property.<\/span><\/li>\n<\/ul>\n<h2><strong>5. Celebrating Holidays, Seasons, etc.<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Seasonal themes<\/b><span style=\"font-weight: 400;\"> \u2013 Use the changing seasons to guide some (or all) of your <\/span><span style=\"font-weight: 400;\">newsletter<\/span> <span style=\"font-weight: 400;\">content<\/span><span style=\"font-weight: 400;\"> with specific <\/span><span style=\"font-weight: 400;\">content<\/span><span style=\"font-weight: 400;\"> and graphics to suit the <\/span><span style=\"font-weight: 400;\">time<\/span><span style=\"font-weight: 400;\"> of year.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Summer<\/b><span style=\"font-weight: 400;\"> \u2013 Use these months to talk about air conditioning best practices, <\/span><span style=\"font-weight: 400;\">the <\/span><span style=\"font-weight: 400;\">use of common areas for BBQs or outdoor get-togethers, and pool rules.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Winter<\/b><span style=\"font-weight: 400;\"> \u2013 Remind <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to be mindful of flooding, snow, or other harsh elements<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> as well as <\/span><span style=\"font-weight: 400;\">snow-clearing<\/span><span style=\"font-weight: 400;\"> schedules. A winter <\/span><span style=\"font-weight: 400;\">newsletter<\/span><span style=\"font-weight: 400;\"> might also include oven usage and holiday decoration safety <\/span><span style=\"font-weight: 400;\">tips<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> as well as best practices on using balcony or patio space when it starts getting cold outside.<\/span><\/li>\n<\/ul>\n<h2><strong>6. Book Club (or Other Resident Engagement Groups)<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Book club<\/b><span style=\"font-weight: 400;\"> \u2013 Use the <\/span><span style=\"font-weight: 400;\">newsletter<\/span><span style=\"font-weight: 400;\"> to promote a virtual book club or other type of engagement group<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> like a jogging group. It&#8217;s an excellent way to encourage <\/span><span style=\"font-weight: 400;\">activities<\/span><span style=\"font-weight: 400;\"> amongst <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> and foster a sense of <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Discussion dates<\/b><span style=\"font-weight: 400;\"> \u2013 Use your <\/span><span style=\"font-weight: 400;\">newsletter<\/span> <span style=\"font-weight: 400;\">content<\/span><span style=\"font-weight: 400;\"> to communicate topics and dates for monthly discussions or encourage <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to schedule their own community discussion meetings.<\/span><\/li>\n<\/ul>\n<h2><strong>7. Brainstorm With Your Residents<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reach out<\/b><span style=\"font-weight: 400;\"> \u2013 Ask <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> what they want to hear about and what they would like to see included in the <\/span><span style=\"font-weight: 400;\">newsletter<\/span><span style=\"font-weight: 400;\">. Encourage <\/span><span style=\"font-weight: 400;\">readers<\/span><span style=\"font-weight: 400;\"> to vote on the ideas they like best.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Resident <\/b><b>stories<\/b><span style=\"font-weight: 400;\"> \u2013 Consider asking <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> to share interesting <\/span><span style=\"font-weight: 400;\">stories<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> such as insights into places they have visited<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> or create a regular &#8216;furry friend&#8217; spotlight that profiles pets in the building.<\/span><\/li>\n<\/ul>\n<h2><strong>Why Use a Community Newsletter?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Consistent communication and responsiveness rank among the top reasons <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\"> renew their leases. With 82% of renters indicating that they plan to move in the next year, management companies that don&#8217;t deliver outstanding <\/span><span style=\"font-weight: 400;\">resident<\/span><span style=\"font-weight: 400;\"> experiences will lose more renters and assume greater financial risks, in addition to incurring the costs to turn over the apartment and find a new resident.<\/span><span style=\"font-weight: 400;\"><sup>1<\/sup><\/span><\/p>\n<p><span style=\"font-weight: 400;\">For property managers and <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\">, newsletters facilitate regular exchanges with neighbors, boost <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> involvement, and <\/span><span style=\"font-weight: 400;\">revitalize<\/span><span style=\"font-weight: 400;\"> the living experience. This can lead to improved <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> engagement, better <\/span><span style=\"font-weight: 400;\">resident<\/span><span style=\"font-weight: 400;\"> retention, and decreased vacancies. These are positive outcomes for the property manager as well <\/span><span style=\"font-weight: 400;\">as <\/span><span style=\"font-weight: 400;\">the members of the multifamily <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> who live there.<\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">To find out more about how our smart locker solutions can <\/span><span style=\"font-weight: 400;\">help<\/span><span style=\"font-weight: 400;\"> you create a SPECIAL <\/span><span style=\"font-weight: 400;\">community<\/span><span style=\"font-weight: 400;\"> experience for your <\/span><span style=\"font-weight: 400;\">residents<\/span><span style=\"font-weight: 400;\">, contact a Parcel Pending representative today using the form below.<\/span><\/p>\n<p><b>Sources:<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ZEGO. <\/span><i><span style=\"font-weight: 400;\">The 2022 State of Resident Experience Management Report<\/span><\/i><span style=\"font-weight: 400;\">. www.gozego.com.<\/span><a href=\"https:\/\/www.gozego.com\/wp-content\/uploads\/2022\/06\/2022-state-of-resident-experience-management-report.pdf\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">https:\/\/www.gozego.com\/wp-content\/uploads\/2022\/06\/2022-state-of-resident-experience-management-report.pdf<\/span><\/a><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>As the population of apartment residents has grown, so have their expectations for fun and dynamic living experiences. A multifamily community newsletter is not only a way for apartment property management to share important administrative information (such as policy reminders, parking rules, and landscape changes), but it&#8217;s also a great tool that residents can use [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":22785,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41,9],"tags":[],"class_list":["post-22772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-multifamily","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 Community Newsletter Ideas That Residents Will Appreciate and Enjoy<\/title>\n<meta name=\"description\" content=\"A community newsletter doesn\u2019t have to look boring. Here\u2019s how to make regular newsletters livelier.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.parcelpending.com\/en-us\/blog\/community-newsletter-ideas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Community Newsletter Ideas That Residents Will Appreciate and Enjoy\" \/>\n<meta property=\"og:description\" content=\"A community newsletter doesn\u2019t have to look boring. 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