{"id":12274,"date":"2021-09-30T12:24:22","date_gmt":"2021-09-30T12:24:22","guid":{"rendered":"https:\/\/www.parcelpending.com\/?p=12274"},"modified":"2026-02-06T11:02:24","modified_gmt":"2026-02-06T11:02:24","slug":"understanding-courier-delivery-process-flow","status":"publish","type":"post","link":"https:\/\/www.parcelpending.com\/en-us\/blog\/understanding-courier-delivery-process-flow\/","title":{"rendered":"Understanding Courier Delivery Process Flow"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The explosion of eCommerce has led to related <\/span><span style=\"font-weight: 400;\">delivery<\/span> <span style=\"font-weight: 400;\">logistics<\/span><span style=\"font-weight: 400;\"> issues: how to get <\/span><span style=\"font-weight: 400;\">goods<\/span><span style=\"font-weight: 400;\"> to customers quickly, securely, cost-effectively, and with transparency throughout the process. The first step in solving the problem is understanding the <\/span><span style=\"font-weight: 400;\">courier delivery process flow<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong>Welcome to Personalized Logistics<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Along with <\/span><span style=\"font-weight: 400;\">customer<\/span><span style=\"font-weight: 400;\"> expectations for an omnichannel shopping experience comes the expectation for omnichannel <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\">These and other <a href=\"\/en-us\/blog\/omnichannel-trends-for-2021\" target=\"_blank\" rel=\"noopener\">omnichannel trends<\/a> have emerged from customers wanting<\/span><span style=\"font-weight: 400;\"> what they want, when they want it, and where they want it. In essence, shoppers have voiced their preference for \u201cpersonalized <\/span><span style=\"font-weight: 400;\">logistics<\/span><span style=\"font-weight: 400;\">\u201d \u2013 the option to receive goods from retailers at physical storefronts \u2013 via store lockers, locker hubs, or curbside pickup \u2013 or by <\/span><span style=\"font-weight: 400;\">shipping<\/span><span style=\"font-weight: 400;\"> goods directly to their home or office.<\/span><\/p>\n<h2><strong>Fast, Flexible, and Free Delivery is Crucial to Consumers<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">If, for example, a shopper changes their <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\"> method from in-store pick-up to <\/span><span style=\"font-weight: 400;\">shipping<\/span><span style=\"font-weight: 400;\"> to their home, a variety of changes ensue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the retailer, the logistical shift automatically increases the cost of <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\">. Target estimates, for example, that it costs an average of 40% less<\/span> <span style=\"font-weight: 400;\">when shoppers pick up their orders curbside or in stores, compared with <\/span><span style=\"font-weight: 400;\">shipping<\/span><span style=\"font-weight: 400;\"> from a <\/span><span style=\"font-weight: 400;\">warehouse<\/span><span style=\"font-weight: 400;\"><sup>1<\/sup><\/span><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\">Further, labeling, packaging, and <\/span><span style=\"font-weight: 400;\">courier delivery<\/span><span style=\"font-weight: 400;\"> are now additional steps between the <\/span><span style=\"font-weight: 400;\">goods<\/span><span style=\"font-weight: 400;\"> leaving the <\/span><span style=\"font-weight: 400;\">warehouse<\/span><span style=\"font-weight: 400;\"> and arriving at the <\/span><span style=\"font-weight: 400;\">customer\u2019s doorstep<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The biggest issue, of course, is lack of chain of custody transparency. Both customers and retailers want to track their <\/span><span style=\"font-weight: 400;\">goods<\/span><span style=\"font-weight: 400;\"> at all times and places. In fact, 83%<\/span><span style=\"font-weight: 400;\"> of consumers expect regular communication about their purchases and where <\/span><span style=\"font-weight: 400;\">their shipment is throughout <\/span><span style=\"font-weight: 400;\">the <\/span><span style=\"font-weight: 400;\">shipping process<\/span><span style=\"font-weight: 400;\"><sup>2<\/sup><\/span><span style=\"font-weight: 400;\">. Taking it a step further, only 15% of US shoppers stated that <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\"> speed met their expectations demonstrating the <\/span><span style=\"font-weight: 400;\">service<\/span><span style=\"font-weight: 400;\"> gap. And, i<\/span><span style=\"font-weight: 400;\">n a recent study, 53% of consumers <\/span><span style=\"font-weight: 400;\">said they would not purchase from a retailer if they didn\u2019t know when their package would be shipped<\/span><span style=\"font-weight: 400;\"><sup>3<\/sup><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Clearly, winning over consumers requires exceeding their <\/span><span style=\"font-weight: 400;\">service<\/span><span style=\"font-weight: 400;\"> expectation by communicating early and often. In fact, <\/span><span style=\"font-weight: 400;\">same day delivery<\/span><span style=\"font-weight: 400;\"> is now the gold standard with <\/span><span style=\"font-weight: 400;\">over 56% of shoppers aged 18-34 expecting it and 60% willing to pay for it<\/span><span style=\"font-weight: 400;\"><sup>4<\/sup><\/span><span style=\"font-weight: 400;\">! Plus, over 25% of consumers would abandon an online shopping cart if <\/span><span style=\"font-weight: 400;\">same day delivery<\/span><span style=\"font-weight: 400;\"> wasn\u2019t available.<\/span><\/p>\n<h2><strong>Final Mile Delivery is Key<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Final mile delivery<\/span><span style=\"font-weight: 400;\"> is the step in the <\/span><span style=\"font-weight: 400;\">shipping process<\/span><span style=\"font-weight: 400;\"> wherein a <\/span><span style=\"font-weight: 400;\">parcel<\/span><span style=\"font-weight: 400;\"> reaches its final destination \u2013 typically the customers\u2019 hands \u2013 via a retail locker, their mailbox, or<\/span><span style=\"font-weight: 400;\"> the customer\u2019s<\/span><span style=\"font-weight: 400;\"> doorstep. It\u2019s ironic that this shortest leg of the entire <\/span><span style=\"font-weight: 400;\">shipping process<\/span><span style=\"font-weight: 400;\"> is also the most crucial.<\/span><\/p>\n<h2><strong>Introducing Lockers Hubs: Open Network Community Lockers<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Most smart lockers are installed and owned by one party: a retailer allowing for in-store pickup via retail lockers (such as Buy Online, Pick-up In Locker or BOPIL\u00ae by Parcel Pending), a multifamily community providing <\/span><span style=\"font-weight: 400;\">residents with <a href=\"\/en-us\/blog\/secure-package-delivery\" target=\"_blank\" rel=\"noopener\">secure package delivery<\/a> via smart lockers<\/span><span style=\"font-weight: 400;\">, or a university campus utilizing lockers for easy retrieval of books, documents, keys, and other campus essentials. Community-wide lockers, however, are carrier agnostic systems that can be used by any retailer, carrier, or recipient and typically placed on public property. These Locker Hubs are emerging as a smarter <\/span><span style=\"font-weight: 400;\">logistics<\/span><span style=\"font-weight: 400;\"> solution that speeds up <\/span><span style=\"font-weight: 400;\">delivery <\/span><span style=\"font-weight: 400;\">times<\/span><span style=\"font-weight: 400;\">, increases <\/span><span style=\"font-weight: 400;\">parcel<\/span><span style=\"font-weight: 400;\"> visibility, and even reduces emissions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To test the theory that <a href=\"https:\/\/www.parcelpending.com\/en-us\/markets\/courier-parcel-lockers\/\" target=\"_blank\" rel=\"noopener\">courier lockers<\/a> boost efficiencies and decrease truck congestion and pollution, <\/span><span style=\"font-weight: 400;\">Parcel<\/span><span style=\"font-weight: 400;\"> Pending by Quadient entered into a pilot project with the University of Washington and its Urban Freight Lab. It required the participation of two carriers (UPS and the United States <\/span><span style=\"font-weight: 400;\">Postal Service<\/span><span style=\"font-weight: 400;\">), property managers at the Seattle Municipal Tower (CBRE), the Seattle Department of Transportation, and building tenants. The goal was to tackle how to handle not just the \u201c<\/span><span style=\"font-weight: 400;\">final mile<\/span><span style=\"font-weight: 400;\">\u201d of package <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\">, but what is termed the \u201cFinal 50 Feet\u201d- getting the <\/span><span style=\"font-weight: 400;\">parcel<\/span><span style=\"font-weight: 400;\"> to the <\/span><span style=\"font-weight: 400;\">customer\u2019s doorstep<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The results were astounding<\/span><span style=\"font-weight: 400;\"><sup>5<\/sup><\/span><span style=\"font-weight: 400;\">!<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Total <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\"> times plummeted 78% as compared to floor-to-floor and door to door <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There were <\/span><i><span style=\"font-weight: 400;\">zero<\/span><\/i><span style=\"font-weight: 400;\"> failed deliveries to the lockers as compared to seven in the traditional <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\"> model.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dwell time was significantly reduced (the time a truck is parked in a loading zone) reducing traffic and emissions.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u201cIn short, we\u2019ve proven that lockers are a good solution for some of our urban freight challenges and should be part of our solutions toolkit\u201d concluded Dr. Anne Goodchild, Founding Director, <\/span><span style=\"font-weight: 400;\">Supply Chain<\/span><span style=\"font-weight: 400;\"> Transportation &amp; <\/span><span style=\"font-weight: 400;\">Logistics<\/span><span style=\"font-weight: 400;\"> Center, and Professor of Civil and Environmental Engineering at the University of Washington.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This study was so insightful that <\/span><span style=\"font-weight: 400;\">Parcel<\/span><span style=\"font-weight: 400;\"> Pending has partnered again with the Urban Freight Lab in a new research project to determine if the results are repeatable<\/span><span style=\"font-weight: 400;\"><sup>6<\/sup><\/span><span style=\"font-weight: 400;\">. Specific goals are to reduce parking-seeking behavior by 20%, reduce truck dwell time by 30%, and increase commercial efficiency with its use of alley and curb occupancy.<\/span><\/p>\n<h2><strong>Locker Hubs as the Secret Weapon in Tracking &amp; Chain of Custody<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Although environmental benefits are important, the true value of community-wide locker hubs is their use in boosting <\/span><span style=\"font-weight: 400;\">tracking<\/span><span style=\"font-weight: 400;\"> and security for retailers, consumers, and couriers. Since these hubs can integrate multiple tracking platforms into one application, all parties receive frequent and consistent communication.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And, if couriers tie-in their back-end system with the hub application, the consumer can change an item\u2019s final <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\"> location in transit without compromising on <\/span><span style=\"font-weight: 400;\">tracking<\/span><span style=\"font-weight: 400;\"> updates from the <\/span><span style=\"font-weight: 400;\">courier service<\/span><span style=\"font-weight: 400;\"> or the <\/span><span style=\"font-weight: 400;\">delivery<\/span><span style=\"font-weight: 400;\">\u2019s ultimate security.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When the <\/span><span style=\"font-weight: 400;\">customer order<\/span><span style=\"font-weight: 400;\"> arrives, the locker hub automatically alerts recipients that they have a package and sends a unique PIN code or barcode for opening the locker. \u201cStale packages\u201d are also tracked, ensuring maximum efficiency of each hub location.\u00a0<\/span><\/p>\n<h2><strong>Lockers Hubs Simplify the Returns Process<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Customers returned an estimated $428 billion in products in 2020<\/span><span style=\"font-weight: 400;\"> according to the National Retail Federation (NRF)<\/span><span style=\"font-weight: 400;\"><sup>7<\/sup><\/span><span style=\"font-weight: 400;\">. Of that, the lion\u2019s share of returns resides with eCommerce with a whopping 30% return rate compared to only 8.9% for brick and mortar shopping<\/span><span style=\"font-weight: 400;\"><sup>8<\/sup><\/span><span style=\"font-weight: 400;\">. When it comes to shoes and apparel, the return rates are even higher.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s almost as if eCommerce \u201cshopping\u201d has transformed into \u201cdiscovery options\u201d whereby consumers haphazardly fill their online shopping cart knowing full-well they\u2019ll return a significant quantity. <\/span><span style=\"font-weight: 400;\">As <\/span><span style=\"font-weight: 400;\">Kate Reidel,<\/span> <span style=\"font-weight: 400;\">Parcel<\/span><span style=\"font-weight: 400;\"> Pending\u2019s <\/span><span style=\"font-weight: 400;\">SVP of Business Development, explains: \u201cPandemic consumers who went online to shop for clothes often resorted to bracketing, buying multiple sizes, since they didn\u2019t know exactly what they\u2019d need. That exacerbated the expense of <a href=\"\/en-us\/blog\/streamlined-e-commerce-returns-management\" target=\"_blank\" rel=\"noopener\">managing returns<\/a>.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Labor costs for a return via smart lockers are almost negligible. Further, a typical return via a smart locker takes the <\/span><span style=\"font-weight: 400;\">customer<\/span><span style=\"font-weight: 400;\"> less than 30 seconds and 92% of consumers will buy a product again if the <a href=\"\/en-us\/blog\/optimizing-the-return-process\" target=\"_blank\" rel=\"noopener\">returns process<\/a> is easy!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With lockers, the entire returns process is fast and efficient. Customers can initiate the return via mobile app or online and return the product via selecting \u201cdrop off\u201d at the lockers, scanning or entering their return barcode, and then placing it in a locker. Typically, customers will also automatically receive an email confirming that their return was received.<\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">Community lockers hubs are the future for safe, secure, and transparent <\/span><span style=\"font-weight: 400;\">parcel delivery<\/span><span style=\"font-weight: 400;\">, especially for urban areas. To learn more about how lockers can be a benefit for your area, <a href=\"\/en-us\/markets\/retail-parcel-lockers\/\">reach out to a Parcel Pending by Quadient <\/a><\/span><span style=\"font-weight: 400;\">customer service<\/span><span style=\"font-weight: 400;\"> representative.<\/span><\/p>\n<p><b>Sources:<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kapner, Suzanne. The Wall Street Journal. <\/span><i><span style=\"font-weight: 400;\">Covid-19 Rewrote the Rules of Shopping. What\u2019s Next?<\/span><\/i><span style=\"font-weight: 400;\">. (2021, March 12). <\/span><a href=\"https:\/\/www.wsj.com\/articles\/covid-19-rewrote-the-rules-of-shopping-what-is-next-11615561232\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.wsj.com\/articles\/covid-19-rewrote-the-rules-of-shopping-what-is-next-11615561232<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LivePerson. (2013, January 30). <\/span><i><span style=\"font-weight: 400;\">Global survey reveals that 83% of consumers state a need for some form of support during their online shopping journey<\/span><\/i><span style=\"font-weight: 400;\"> [Press release]. Retrieved from: <\/span><a href=\"https:\/\/www.prnewswire.com\/news\/liveperson%2C-inc.\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.prnewswire.com\/news\/liveperson%2C-inc.\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lazar, Michael-Jon. ReadyCloud Suite. <\/span><i><span style=\"font-weight: 400;\">Ecommerce Shipping: The Definitive Guide<\/span><\/i><span style=\"font-weight: 400;\">. (2014, November 25). <\/span><a href=\"https:\/\/www.readycloud.com\/info\/ecommerce-shipping-and-fulfillment-the-definitive-guide\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.readycloud.com\/info\/ecommerce-shipping-and-fulfillment-the-definitive-guide<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Saleh, Khalid. Invesp. <\/span><i><span style=\"font-weight: 400;\">The Importance of Same-Day Delivery \u2013 Statistics and Trends<\/span><\/i><span style=\"font-weight: 400;\">. (2021, April 11). <\/span><a href=\"https:\/\/www.invespcro.com\/blog\/same-day-delivery\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.invespcro.com\/blog\/same-day-delivery\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Urban Freight Lab. (2018). <\/span><i><span style=\"font-weight: 400;\">The Final 50 Feet Urban Goods Delivery System: Common Carrier Locker Pilot Test at the Seattle Municipal Tower<\/span><\/i><span style=\"font-weight: 400;\"> [Report]. Retrieved from: <\/span><a href=\"https:\/\/depts.washington.edu\/sctlctr\/research-project-highlights\/urban-goods-delivery-0\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/depts.washington.edu\/sctlctr\/research-project-highlights\/urban-goods-delivery-0<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Scruggs, Gregory. GeekWire. <\/span><i><span style=\"font-weight: 400;\">University of Washington studies future of urban package delivery with lockers and street sensors<\/span><\/i><span style=\"font-weight: 400;\">. (2020, October 2). <\/span><a href=\"https:\/\/www.geekwire.com\/2020\/university-washington-studies-future-urban-package-delivery-lockers-street-sensors\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.geekwire.com\/2020\/university-washington-studies-future-urban-package-delivery-lockers-street-sensors\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The National Retail Federation. (2021). <\/span><i><span style=\"font-weight: 400;\">Customer Returns in the Retail Industry 2020<\/span><\/i><span style=\"font-weight: 400;\"> [Report]. Retrieved from: <\/span><a href=\"https:\/\/nrf.com\/research\/customer-returns-retail-industry\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/nrf.com\/research\/customer-returns-retail-industry<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Saleh, Khalid. Invesp. <\/span><i><span style=\"font-weight: 400;\">E-commerce Product Return Rate \u2013 Statistics and Trends [Infographic]<\/span><\/i><span style=\"font-weight: 400;\">. (2021, April 11). <\/span><a href=\"https:\/\/www.invespcro.com\/blog\/ecommerce-product-return-rate-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.invespcro.com\/blog\/ecommerce-product-return-rate-statistics\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>The explosion of eCommerce has led to related delivery logistics issues: how to get goods to customers quickly, securely, cost-effectively, and with transparency throughout the process. The first step in solving the problem is understanding the courier delivery process flow. Welcome to Personalized Logistics Along with customer expectations for an omnichannel shopping experience comes the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12276,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[293,214],"tags":[],"class_list":["post-12274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-courier","category-blog-open-locker-network"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Understanding Courier Delivery Process Flow | Parcel Pending<\/title>\n<meta name=\"description\" content=\"Interested in understanding the courier delivery process flow? 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