{"id":13776,"date":"2021-11-04T14:29:27","date_gmt":"2021-11-04T14:29:27","guid":{"rendered":"https:\/\/www.parcelpending.com\/?post_type=resources&#038;p=13776"},"modified":"2023-07-25T02:49:41","modified_gmt":"2023-07-25T02:49:41","slug":"three-remarkable-ways-retailers-are-using-parcel-lockers-to-dazzle-customers","status":"publish","type":"post","link":"https:\/\/www.parcelpending.com\/en-gb\/blog\/three-remarkable-ways-retailers-are-using-parcel-lockers-to-dazzle-customers\/","title":{"rendered":"Three Remarkable ways Retailers are using Parcel Lockers to Dazzle Customers"},"content":{"rendered":"<p>Retailers worldwide experienced an unprecedented year and a half with\u00a0<a href=\"https:\/\/www.parcelpending.com\/en-gb\/resources\/year-in-review-covid-19s-impact-on-the-future-of-the-retail-industry\/\" target=\"_blank\" rel=\"noopener\">COVID-19 stretching brick-and-mortar stores to the breaking point<\/a>. However, even before COVID came on the scene,\u00a0<a href=\"https:\/\/www.parcelpending.com\/en-gb\/markets\/retail-parcel-lockers\/\" target=\"_blank\" rel=\"noopener\">retailers<\/a>\u00a0were already facing new challenges from increased e-commerce purchases.<\/p>\n<p>Moving forward, retailers will carve out their strategies based on a\u00a0<a href=\"https:\/\/www.quadient.com\/resources\/welcome-future-multichannel-shopping-and-intelligent-parcel-lockers\" target=\"_blank\" rel=\"noopener\">multichannel shopping experience<\/a>. Brick-and-mortar stores have realized that in order to compete and attract new customers,\u00a0<a href=\"https:\/\/www.quadient.com\/en-GB\/blog\/top-4-click-collect-best-practices-you-need-killer-retail-strategy\" target=\"_blank\" rel=\"noopener\">they need to create a seamless experience between their online and in-store presence<\/a>.<\/p>\n<p>As a result, some retailers have created dedicated <a href=\"https:\/\/www.parcelpending.com\/en-gb\/locker-solutions\/locker-lite\/\" target=\"_blank\" rel=\"noopener\">Click-&amp;-Collect<\/a> booths in-store, or are offering curbside pick-up. However,\u00a0this poses new challenges as more time and resources are required to ensure the orders are completed successfully. Additionally, dedicated spaces for in-store pick-up via a store employee, which were originally designed to bring more convenience to the shopper, have caused long lines and increased wait times for order retrieval, leading to\u00a0a poor customer experience.<\/p>\n<p>To alleviate these challenges, retailers are utilising their\u00a0<a href=\"https:\/\/www.parcelpending.com\/en-gb\/locker-solutions\/\">smart parcel lockers<\/a>\u00a0to revamp their Click-and-Collect experience.\u00a0Below, we look at three innovative ways retailers are leveraging intelligent parcel lockers.<\/p>\n<p><strong>1. Exclusive product samples<\/strong><\/p>\n<p>Distributing exclusive product samples via <a href=\"https:\/\/www.parcelpending.com\/en-gb\/markets\/retail-parcel-lockers\/\" target=\"_blank\" rel=\"noopener\">retail smart lockers<\/a> is a great way to drive customers in-store while boosting customer satisfaction. Placing surprise samples in parcel lockers will increase customer satisfaction by creating a surprise effect, as the consumer comes in to retrieve their item, but is met with a special gift tucked alongside their purchase. Combine product samples with specific promotions or events occurring online or in-store, to seamlessly link together the digital and in-store customer experience.<\/p>\n<p><strong>2. Special prize giveaways<\/strong><\/p>\n<p>Design special prize giveaways via your <a href=\"https:\/\/www.parcelpending.com\/en-gb\/\"><span style=\"font-weight: 400;\">package locker<\/span><\/a>. Prize giveaways can consist of gift cards, select items ranging from TVs and gaming consoles, or a vacation getaway. By opening giveaway entries to customers who choose Click-and-Collect as their delivery option, you will increase sales by driving consumers in-store, while growing customer interest in your brand with a new engaging experience.<\/p>\n<p><strong>3. Coupon incentives<\/strong><\/p>\n<p>Coupons are a dynamic tool to help drive foot traffic in-store, grow customer loyalty, and increase sales. Including exclusive coupons with Click-and-Collect orders creates a new urgency for customers to stay and make an additional purchase, or quickly return to the store to utilise their coupon before it expires. If you include trackable coupons with Click-and-Collect purchases, you can collect valuable insights on customer preferences, redemption rates, and general usage, to build a stronger understanding of consumer preferences.<\/p>\n<p><strong>Making the move to a dynamic retail experience<\/strong><\/p>\n<p>If you\u2019re interested in learning more about the unique ways parcel <a href=\"https:\/\/www.parcelpending.com\/en-gb\/locker-solutions\/indoor-parcel-lockers\/\" target=\"_blank\" rel=\"noopener\">delivery lockers<\/a> can help your retail business <a href=\"https:\/\/www.parcelpending.com\/en-gb\/request-quote\/\" target=\"_blank\" rel=\"noopener\">contact us<\/a>\u00a0today.<\/p>\n<p><a href=\"https:\/\/www.quadient.com\/en-GB\/resources\/smart-uses-smart-lockers\">Download a complimentary copy of our white paper \u201c<strong>Smart Uses for Smart Lockers: How 6 industries are using parcel lockers in extraordinary ways\u201d<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Retailers worldwide experienced an unprecedented year and a half with\u00a0COVID-19 stretching brick-and-mortar stores to the breaking point. However, even before COVID came on the scene,\u00a0retailers\u00a0were already facing new challenges from increased e-commerce purchases. Moving forward, retailers will carve out their strategies based on a\u00a0multichannel shopping experience. Brick-and-mortar stores have realized that in order to compete [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13878,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[242],"tags":[],"class_list":["post-13776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en-gb"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Three Remarkable ways Retailers are using Parcel Lockers to Dazzle Customers - Parcel Pending<\/title>\n<meta name=\"description\" content=\"Three Remarkable ways Retailers are using Parcel Lockers to Dazzle Customers. 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